Janis is a genuine "Blerd", but by trade, is a Registered Nurse in the field of Informatics. She enjoys sewing original fun garments, crocheting, and anime. She handles a lot of the business tasks of the company but also brings a fresh and innovative perspective to the brand’s design. Her talent for creating original clothing pieces ensures the offerings stand out within alternative fashion. She focuses on making fashion that resonates with women aged 35 and older who want to express their individuality boldly. Janis’s creativity pushes beyond mainstream trends, helping to shape a collection that challenges fashion norms.